Marketing and Social Media: A Guide for Libraries, Archives, and Museums (Bog, Paperback / softback, Engelsk) af Lorri Mon

Marketing and Social Media: A Guide for Libraries, Archives, and Museums

(Bog, Paperback / softback, Engelsk)
Forfattere: Lorri Mon, Christie Koontz

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Beskrivelse

This updated new edition is a much- needed guide to marketing for libraries, archives, and museum professionals in the social media age. It is both an introductory textbook and a guide for working professionals who want to go beyond mere promotion to developing and deliberately managing a comprehensive marketing campaign.

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Alle detaljer

Forlag Bloomsbury Publishing PLC
Forfattere Lorri Mon, Christie Koontz
Type Bog
Format Paperback / softback
Sprog Engelsk
Udgave 2 ed
Udgivelsesdato 07-12-2020
Første udgivelsesår 2020
Illustrationer 2 b/w photos; 2 tables; 15 textboxes
Originalsprog United States
Sideantal 322
Indbinding Paperback / softback
Forlag Bloomsbury Publishing Plc
Sideoplysninger 322 pages, 2 b/w photos; 2 tables; 15 textboxes
Mål 153 x 229 x 25
ISBN-13 / EAN-13 9781538142950