Marketing Destinations and Venues for Conferences, Conventions and Business Events (Bog, Hardback, Engelsk)
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Marketing Destinations and Venues for Conferences, Conventions and Business Events

(Bog, Hardback, Engelsk)
Forfattere: Tony (Tony Rogers Conference & Event Services Ltd and Leeds Beckett University Rogers, Rob (MICE Knowledge Davidson
Marketing Destinations and Venues for Conferences, Conventions and Business Events
Forlag: Taylor & Francis Ltd

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Marketing Destinations and Venues for Conferences, Conventions and Business Events 2nd Edition introduces students to key areas of marketing and promotion that are essential if destinations are to compete successfully in the rapidly expanding global business event sector.

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Alle detaljer

Forlag Taylor & Francis Ltd
Forfattere Tony (Tony Rogers Conference & Event Services Ltd and Leeds Beckett University Rogers, Rob (MICE Knowledge Davidson
Type Bog
Format Hardback
Sprog Engelsk
Udgave 2 ed
Udgivelsesdato 23-11-2015
Første udgivelsesår 2015
Serie Events Management
Illustrationer 26 Tables, color; 14 Line drawings, color; 22 Halftones, color; 36 Illustrations, color
Originalsprog United Kingdom
Sideantal 296
Indbinding Hardback
Forlag Taylor & Francis Ltd
Sideoplysninger 296 pages, 26 Tables, color; 14 Line drawings, color; 22 Halftones, color; 36 Illustrations, color
Mål 246 x 189
ISBN-13 / EAN-13 9781138852143