Marketing Madness: A Survival Guide For A Consumer Society

(Bog, Paperback / softback, Engelsk)
Forfatter: Michael Jacobson

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Beskrivelse

This book documents the "unholy alliance" between corporations and Hollywood and takes up issues as how marketers turn citizens into consumers, ads that kill, sex in advertising, marketing in public schools, and selling of social issues. It acts as a primer on the social ills of commercialism.

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Alle detaljer

Forlag Taylor & Francis Ltd
Forfatter Michael Jacobson
Type Bog
Format Paperback / softback
Sprog Engelsk
Udgivelsesdato 19-10-2020
Første udgivelsesår 2020
Originalsprog United Kingdom
Sideantal 260
Indbinding Paperback / softback
Forlag Taylor & Francis Ltd
Sideoplysninger 260 pages
Mål 254 x 170
ISBN-13 / EAN-13 9780367158941