Marketing Revealed: Challenging the Myths
(Bog, Hardback, Engelsk)
Forlag:
Palgrave Macmillan
- Type: Bog
- Format: Hardback
-
Sprog:
Engelsk
- ISBN-13: 9780230537149
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Bemærk: Kan ikke leveres før jul.
Beskrivelse
This book presents new ideas and tools across a wide range of marketing activities, from product and market selection and definition, to pricing, promotion and distribution. All companies and managers can apply the practical advice in this fundamental text. You'll be surprised at how this book can help change the way you sell your products.
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Alle detaljer
| Forlag | Palgrave Macmillan |
| Forfatter | W. Burgers |
| Type | Bog |
| Format | Hardback |
| Sprog | Engelsk |
| Udgivelsesdato | 07-12-2007 |
| Første udgivelsesår | 2007 |
| Illustrationer | XIV, 192 p. |
| Originalsprog | United Kingdom |
| Sideantal | 192 |
| Indbinding | Hardback |
| Forlag | Palgrave Macmillan |
| Sideoplysninger | 192 pages, XIV, 192 p. |
| Mål | 241 x 166 x 18 |
| ISBN-13 / EAN-13 | 9780230537149 |