Modern Political Marketing and Relational Capital: Navigating the Digital Frontier
(Bog, Hardback, Engelsk)
Forlag:
Emerald Publishing Limited
- Type: Bog
- Format: Hardback
-
Sprog:
Engelsk
- ISBN-13: 9781837087136
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Bemærk: Kan ikke garanteres før jul. Se dato på varen.
Forventes på lager: 11-05-2026
Beskrivelse
Modern Political Marketing and Relational Capital explores the evolving landscape of political engagement, emphasising the role of digital relational capital—trust, loyalty, and connections between political actors and their audiences.
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Alle detaljer
| Forlag | Emerald Publishing Limited |
| Type | Bog |
| Format | Hardback |
| Sprog | Engelsk |
| Udgivelsesdato | 11-05-2026 |
| Første udgivelsesår | 2026 |
| Fagredaktør | Pawan (Lovely Professional University Kumar, Rajesh (Lovely Professional University Verma, Arpit (Lovely Professional University Tiwari, Sumesh (London South Bank University Dadwal |
| Originalsprog | United Kingdom |
| Sideantal | 300 |
| Indbinding | Hardback |
| Forlag | Emerald Publishing Limited |
| Sideoplysninger | 300 pages |
| Mål | 229 x 152 |
| ISBN-13 / EAN-13 | 9781837087136 |