Navigating Marketing Decisions for Sustainable Growth

(Bog, Hardback, Engelsk)



Forventes på lager: 09-07-2026

Levering: Kan forudbestilles (Forventes d. 09-07-2026)

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Divided into two parts – ‘Consumer-Driven Marketing Strategy’ and ‘Purpose-Driven Marketing Strategy’—this book emphasizes the importance of offering eco-friendly products, fostering meaningful local partnerships, and aligning marketing efforts with the values of conscious consumers.

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Alle detaljer

Forlag Taylor & Francis Ltd
Type Bog
Format Hardback
Sprog Engelsk
Udgivelsesdato 09-07-2026
Første udgivelsesår 2026
Serie Contemporary Management Practices
Illustrationer 75 Tables, black and white; 16 Line drawings, black and white; 44 Halftones, black and white; 60 Illustrations, black and white
Fagredaktør Justin Paul, Sunil (Institute of Engineering and Management Sahadev, Dipak (Institute of Engineering and Management Saha, inal Kanti (Kanchrapara College Das
Originalsprog United Kingdom
Sideantal 300
Indbinding Hardback
Forlag Taylor & Francis Ltd
Sideoplysninger 300 pages, 75 Tables, black and white; 16 Line drawings, black and white; 44 Halftones, black and wh
Mål 234 x 156
ISBN-13 / EAN-13 9781041206156