One Up: Creativity, Competition, and the Global Business of Video Games (Bog, Hardback, Engelsk) af Joost van Dreunen

One Up: Creativity, Competition, and the Global Business of Video Games

(Bog, Hardback, Engelsk)
Forfatter: Joost van Dreunen

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Beskrivelse

One Up offers a pioneering empirical analysis of strategy in the video games industry to explain how it has gone from the fringe to the mainstream. Drawing on years of practical and academic experience in the interactive entertainment field, Joost van Dreunen analyzes how business model innovation has made the video game industry what it is today.

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Alle detaljer

Forlag Columbia University Press
Forfatter Joost van Dreunen
Type Bog
Format Hardback
Sprog Engelsk
Udgivelsesdato 06-10-2020
Første udgivelsesår 2020
Illustrationer 39 figures, 23 tables
Originalsprog United States
Sideantal 296
Indbinding Hardback
Forlag Columbia University Press
Sideoplysninger 296 pages, 39 figures, 23 tables
Mål 161 x 236 x 26
ISBN-13 / EAN-13 9780231197526