Optimal Distinctiveness: A New Agenda for the Study of Competitive Positioning of Org... (Bog, Paperback / softback, Engelsk)
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Optimal Distinctiveness: A New Agenda for the Study of Competitive Positioning of Organizations and Markets

(Bog, Paperback / softback, Engelsk)
Forfatter: Eric Yanfei (Indiana University) Zhao
Optimal Distinctiveness: A New Agenda for the Study of Competitive Positioning of Organizations and Markets
Forlag: Cambridge University Press

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This Element reviews the historical grounding and recent development of optimal distinctiveness scholarship, based on which an orienting framework is proposed to stress the highly contextualized and dynamic nature of optimal distinctiveness.

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Forlag Cambridge University Press
Forfatter Eric Yanfei (Indiana University) Zhao
Type Bog
Format Paperback / softback
Sprog Engelsk
Udgave New ed
Udgivelsesdato 05-05-2022
Første udgivelsesår 2022
Serie Elements in Organization Theory
Illustrationer Worked examples or Exercises
Originalsprog United Kingdom
Sideantal 100
Indbinding Paperback / softback
Forlag Cambridge University Press
Sideoplysninger 100 pages, Worked examples or Exercises
Mål 152 x 228 x 10
ISBN-13 / EAN-13 9781108964876