Perfect Pitch: The Art of Selling Ideas and Winning New Business (Bog, Hardback, Engelsk) af Jon Steel

Perfect Pitch: The Art of Selling Ideas and Winning New Business

(Bog, Hardback, Engelsk)
Forfatter: Jon Steel

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Beskrivelse

In Perfect Pitch, bestselling author Jon Steel shows readers how the principles of advertising research and planning can be applied to the business of presenting and selling ideas. While many books offer tips on persuasion, this is the only book tailored specifically to advertising industry professionals who must sell their ideas or perish.

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Alle detaljer

Forlag John Wiley & Sons Inc
Forfatter Jon Steel
Type Bog
Format Hardback
Sprog Engelsk
Udgivelsesdato 08-12-2006
Første udgivelsesår 2006
Originalsprog United States
Sideantal 288
Indbinding Hardback
Forlag John Wiley & Sons Inc
Sideoplysninger 288 pages
Mål 235 x 160 x 26
ISBN-13 / EAN-13 9780471789765