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Forventes på lager: 26-10-2009
Pasotti examines how cities suffering for decades from poor government made a transition to brand politics to break a cycle of inertia and usher in reform. The theory of brand politics shows mayors emulating marketing mavericks; citizens support mayors' brands because they seek to become carriers of the same values.
| Forlag | Cambridge University Press |
| Forfatter | Eleonora (University of California Pasotti |
| Type | Bog |
| Format | Hardback |
| Sprog | Engelsk |
| Udgivelsesdato | 26-10-2009 |
| Første udgivelsesår | 2009 |
| Serie | Cambridge Studies in Comparative Politics |
| Illustrationer | 3 Tables, unspecified; 34 Halftones, unspecified; 34 Halftones, black and white; 34 Line drawings, black and white |
| Originalsprog | United Kingdom |
| Sideantal | 304 |
| Indbinding | Hardback |
| Forlag | Cambridge University Press |
| Sideoplysninger | 304 pages, 3 Tables, unspecified; 34 Halftones, unspecified; 34 Halftones, black and white; 34 Line |
| Mål | 161 x 237 x 26 |
| ISBN-13 / EAN-13 | 9780521762052 |