Bemærk: Kan ikke leveres før jul.
Forventes på lager: 03-11-2015
A comprehensive textbook from an established and high profile author team, which offers full coverage of PR theory and strategies, whilst also giving practical guidance for anyone in a PR role. New edition includes extended coverage of digital marketing, a stronger theoretical grounding and updated international case studies throughout.
| Forlag | Bloomsbury Publishing PLC |
| Forfattere | Trevor (Richmond University Morris, Simon (Richmond University Goldsworthy |
| Type | Bog |
| Format | Paperback / softback |
| Sprog | Engelsk |
| Udgave | 2 ed |
| Udgivelsesdato | 03-11-2015 |
| Første udgivelsesår | 2015 |
| Illustrationer | 320 p. |
| Originalsprog | United Kingdom |
| Sideantal | 320 |
| Indbinding | Paperback / softback |
| Forlag | Bloomsbury Publishing PLC |
| Sideoplysninger | 320 pages |
| Mål | 180 x 234 x 18 |
| ISBN-13 / EAN-13 | 9781137495686 |