Practical Pricing: Translating Pricing Theory into Sustainable Profit Improvement
(Bog, Hardback, Engelsk)
Forlag:
Palgrave Macmillan
- Type: Bog
- Format: Hardback
-
Sprog:
Engelsk
- ISBN-13: 9780230614604
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Beskrivelse
This book is about taking a theory, pricing, and translating it into an operational practice that can be used by a company on an everyday basis easily with maximum results. This book provides, in detail, all the steps and input required to build out a pricing strategy and function.
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Alle detaljer
| Forlag | Palgrave Macmillan |
| Forfatter | M. Calogridis |
| Type | Bog |
| Format | Hardback |
| Sprog | Engelsk |
| Udgivelsesdato | 29-01-2010 |
| Første udgivelsesår | 2010 |
| Illustrationer | IX, 190 p. |
| Originalsprog | United Kingdom |
| Sideantal | 190 |
| Indbinding | Hardback |
| Forlag | Palgrave Macmillan |
| Sideoplysninger | 190 pages, IX, 190 p. |
| Mål | 242 x 162 x 15 |
| ISBN-13 / EAN-13 | 9780230614604 |