Bemærk: Kan ikke leveres før jul.
Forventes på lager: 30-03-2006
Aims to evaluate the contemporary progress of theoretical approaches to tourism marketing. This book also seeks to show the ways to further develop the concept of tourism marketing for application within tourist destinations and individual businesses, and evaluate its potential impact on performance improvement.
| Forlag | Taylor & Francis Ltd |
| Type | Bog |
| Format | Hardback |
| Sprog | Engelsk |
| Udgivelsesdato | 30-03-2006 |
| Første udgivelsesår | 2006 |
| Serie | Routledge Advances in Tourism |
| Fagredaktør | Metin Kozak, Luisa Andreu |
| Originalsprog | United Kingdom |
| Sideantal | 328 |
| Indbinding | Hardback |
| Forlag | Taylor & Francis Ltd |
| Sideoplysninger | 328 pages |
| Mål | 245 x 166 x 25 |
| ISBN-13 / EAN-13 | 9780080450407 |