Public Relations As Relationship Management: A Relational Approach To the Study and P... (Bog, Hardback, Engelsk)

Public Relations As Relationship Management: A Relational Approach To the Study and Practice of Public Relations

(Bog, Hardback, Engelsk)

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Public Relations As Relationship Management takes an advanced look at organization-public relationships and the strategies that can be used to cultivate and maintain them.

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Alle detaljer

Forlag Taylor & Francis Ltd
Type Bog
Format Hardback
Sprog Engelsk
Udgave 2 ed
Udgivelsesdato 01-05-2015
Første udgivelsesår 2015
Serie Routledge Communication Series
Illustrationer 17 Tables, black and white
Fagredaktør Eyun-Jung (The University of Alabama Ki, Jeong-Nam (Purdue University Kim, John A. Ledingham
Originalsprog United Kingdom
Sideantal 362
Indbinding Hardback
Forlag Taylor & Francis Ltd
Sideoplysninger 362 pages, 17 Tables, black and white
Mål 229 x 152
ISBN-13 / EAN-13 9781138853805