Public Relations Ethics: Senior PR Pros Tell Us How to Speak Up and Keep Your Job (Bog, Paperback / softback, Engelsk)

Public Relations Ethics: Senior PR Pros Tell Us How to Speak Up and Keep Your Job

(Bog, Paperback / softback, Engelsk)
Forfattere: Marlene Neill, Amy Barnes



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Beskrivelse

Raising ethical concerns to more senior leaders can be quite intimidating as ‘speaking truth to power’ can have serious consequences for someone’s career, so senior public relations executives have mastered the art of using less confrontational strategies. This book ranks and describes these various strategies with specific examples.

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Alle detaljer

Forlag Business Expert Press
Forfattere Marlene Neill, Amy Barnes
Type Bog
Format Paperback / softback
Sprog Engelsk
Udgivelsesdato 30-12-2017
Første udgivelsesår 2017
Originalsprog United States
Sideantal 140
Indbinding Paperback / softback
Forlag Business Expert Press
Sideoplysninger 140 pages
Mål 228 x 152 x 8
ISBN-13 / EAN-13 9781947098640