Review of Marketing Research: Volume 2 (Bog, Hardback, Engelsk)
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Review of Marketing Research: Volume 2

(Bog, Hardback, Engelsk)
Review of Marketing Research: Volume 2
Forlag: Emerald Publishing Inc

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Beskrivelse

Providing state-of-the-art articles by the marketing field's leading researchers and academicians, the volumes in this annual series include approximately 7-8 chapters. Each contribution undergoes a double-blind review process, and each volume represents an across-the-board view of the wide range of marketing research methodologies.

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Alle detaljer

Forlag Emerald Publishing Inc
Type Bog
Format Hardback
Sprog Engelsk
Udgivelsesdato 01-11-2005
Første udgivelsesår 2005
Serie Review of Marketing Research
Illustrationer tables, figures, bibliographic references, index
Fagredaktør Naresh K. Malhotra
Originalsprog United States
Sideantal 256
Indbinding Hardback
Forlag Emerald Publishing Inc
Sideoplysninger 256 pages
Mål 246 x 174 x 18
ISBN-13 / EAN-13 9780765613059