Scrum for Sales: A B2B Guide to Agility in Organization, Performance, and Management

(Bog, Hardback, Engelsk)
Forfatter: Michael J. Scherm



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Beskrivelse

Many companies want to make their sales agile. This book shows how the elements of the leading agile framework “Scrum” should be applied to install agility in the salesforce, improve sales performance, and resolve typical performance issues in sales organizations.

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Alle detaljer

Forlag Springer Nature Switzerland AG
Forfatter Michael J. Scherm
Type Bog
Format Hardback
Sprog Engelsk
Udgave 1st ed. 2021
Udgivelsesdato 31-10-2021
Første udgivelsesår 2021
Serie Future of Business and Finance
Illustrationer 38 Illustrations, black and white
Originalsprog Switzerland
Sideantal 255
Indbinding Hardback
Forlag Springer Nature Switzerland AG
Sideoplysninger 255 pages, 38 Illustrations, black and white
Mål 235 x 155
ISBN-13 / EAN-13 9783030829773