Selling School: The Marketing of Public Education (Bog, Paperback / softback, Engelsk)
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Selling School: The Marketing of Public Education

(Bog, Paperback / softback, Engelsk)
Forfattere: Catherine DiMartino, Sarah Butler Jessen
Selling School: The Marketing of Public Education
Forlag: Teachers' College Press

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Outlines the growth and development of marketing and branding practices in public education. The authors highlight why these practices have become important across key fields within public education, including leadership and governance, budgeting and finance, strategic initiatives, use of new technology, the role of teachers in marketing, and messaging.

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Alle detaljer

Forlag Teachers' College Press
Forfattere Catherine DiMartino, Sarah Butler Jessen
Type Bog
Format Paperback / softback
Sprog Engelsk
Udgivelsesdato 20-04-2018
Første udgivelsesår 2018
Originalsprog United States
Sideantal 208
Indbinding Paperback / softback
Forlag Teachers' College Press
Sideoplysninger 208 pages
Mål 226 x 154 x 12
ISBN-13 / EAN-13 9780807758885