Social Influence on Digital Content Contribution and Consumption: Theories, Empirical Analyses, and Practices
(Bog, Hardback, Engelsk)
Forlag:
Springer Verlag, Singapore
- Type: Bog
- Format: Hardback
-
Sprog:
Engelsk
- ISBN-13: 9789819967360
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Beskrivelse
This book develops a theoretical framework to incorporate social influence, including social presence, social interaction, social comparison, social loafing, and social relationships, in users’ digital content contribution and consumption decisions.
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| Forlag | Springer Verlag, Singapore |
| Forfatter | Xuejing Ma |
| Type | Bog |
| Format | Hardback |
| Sprog | Engelsk |
| Udgave | 2023 ed. |
| Udgivelsesdato | 29-09-2023 |
| Første udgivelsesår | 2023 |
| Serie | Management for Professionals |
| Illustrationer | 21 Illustrations, color; 4 Illustrations, black and white |
| Originalsprog | Singapore |
| Sideantal | 196 |
| Indbinding | Hardback |
| Forlag | Springer Verlag, Singapore |
| Sideoplysninger | 196 pages, 21 Illustrations, color; 4 Illustrations, black and white |
| Mål | 244 x 162 x 17 |
| ISBN-13 / EAN-13 | 9789819967360 |