Bemærk: Kan ikke leveres før jul.
Forventes på lager: 06-10-2003
Brands have become very important as sources of value and as a means to build value and sustain market position. This book defines a new competitive arena in the creation and development of brands - sound. Sonic branding is a new fast growing area related to advertising and media development of the branding experience.
| Forlag | Palgrave USA |
| Forfatter | D. Jackson |
| Type | Bog |
| Format | Hardback |
| Sprog | Engelsk |
| Udgivelsesdato | 06-10-2003 |
| Første udgivelsesår | 2003 |
| Illustrationer | XXII, 179 p. |
| Originalsprog | United States |
| Sideantal | 179 |
| Indbinding | Hardback |
| Forlag | Palgrave USA |
| Sideoplysninger | 179 pages, XXII, 179 p. |
| Mål | 242 x 166 x 8 |
| ISBN-13 / EAN-13 | 9781403905192 |