Sponsored Editorial Content in Digital Journalism
(Bog, Paperback / softback, Engelsk)
Forlag:
Taylor & Francis Ltd
- Type: Bog
- Format: Paperback / softback
-
Sprog:
Engelsk
- ISBN-13: 9781032453552
- Se flere detaljer ▼
Beskrivelse
For advertisers and news publishers, brand sponsored content has offered attractive solutions to problems of ad-avoidance and financing journalism. This book is an investigation into the practices, possibilities and problems of sponsored editorial content across various national and regional contexts.
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Alle detaljer
| Forlag | Taylor & Francis Ltd |
| Type | Bog |
| Format | Paperback / softback |
| Sprog | Engelsk |
| Udgivelsesdato | 09-10-2024 |
| Første udgivelsesår | 2024 |
| Fagredaktør | Jonathan (University of East London Hardy |
| Originalsprog | United Kingdom |
| Sideantal | 146 |
| Indbinding | Paperback / softback |
| Forlag | Taylor & Francis Ltd |
| Sideoplysninger | 146 pages |
| Mål | 246 x 174 |
| ISBN-13 / EAN-13 | 9781032453552 |