Strategic Communication and the 2022 Australian Federal Election Campaign: A Brutal B... (Bog, Paperback / softback, Engelsk)

Strategic Communication and the 2022 Australian Federal Election Campaign: A Brutal Business

(Bog, Paperback / softback, Engelsk)
Forfatter: James Mahoney



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Beskrivelse

This book presents a new approach to the analysis of Australian federal election campaigns, approaching them from a professional communication perspective. It stress-tests the campaigns of the major parties against the requirements of effective strategic communication planning and implementation parameters used in professional practice.

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Alle detaljer

Forlag Taylor & Francis Ltd
Forfatter James Mahoney
Type Bog
Format Paperback / softback
Sprog Engelsk
Udgivelsesdato 30-01-2025
Første udgivelsesår 2025
Illustrationer 9 Tables, black and white; 7 Line drawings, black and white; 7 Illustrations, black and white
Originalsprog United Kingdom
Sideantal 168
Indbinding Paperback / softback
Forlag Taylor & Francis Ltd
Sideoplysninger 168 pages, 9 Tables, black and white; 7 Line drawings, black and white; 7 Illustrations, black and w
Mål 234 x 156
ISBN-13 / EAN-13 9781032459608