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Strategic Management of Innovation and Design

(Bog, Paperback / softback, Engelsk)
Forfattere: Pascal Le Masson, Benoit Weil, Armand Hatchuel
Strategic Management of Innovation and Design
Forlag: Cambridge University Press

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Beskrivelse

This book introduces a range of management principles and techniques that firms can use to ensure continuous innovation, based on recent design theories. It targets advanced courses in innovation management in industrial design schools, business schools, engineering schools, as well as managers looking to improve their practice.

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Alle detaljer

Forlag Cambridge University Press
Forfattere Pascal Le Masson, Benoit Weil, Armand Hatchuel
Type Bog
Format Paperback / softback
Sprog Engelsk
Udgivelsesdato 09-09-2010
Første udgivelsesår 2010
Illustrationer 19 Tables, black and white; 3 Halftones, black and white; 54 Line drawings, black and white
Originalsprog United Kingdom
Sideantal 488
Indbinding Paperback / softback
Forlag Cambridge University Press
Sideoplysninger 488 pages, 19 Tables, black and white; 3 Halftones, black and white; 54 Line drawings, black and whi
Mål 246 x 174 x 23
ISBN-13 / EAN-13 9780521182430