Successfully Marketing Clinical Trial Results: Winning in the Healthcare Business (Bog, Hardback, Engelsk) af Gunter Umbach
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Successfully Marketing Clinical Trial Results: Winning in the Healthcare Business

(Bog, Hardback, Engelsk)
Forfatter: Gunter Umbach
Successfully Marketing Clinical Trial Results: Winning in the Healthcare Business
Forlag: Taylor & Francis Inc

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Beskrivelse

This book is a comprehensive guide for every marketing professional faced with the challenge of using marketing to convert scientific data into sales. It offers readers practical knowledge on how to use medical research data to maximise the revenue from their products.

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Alle detaljer

Forlag Taylor & Francis Inc
Forfatter Gunter Umbach
Type Bog
Format Hardback
Sprog Engelsk
Udgivelsesdato 13-04-2018
Første udgivelsesår 2018
Originalsprog United States
Sideantal 220
Indbinding Hardback
Forlag Taylor & Francis Inc
Sideoplysninger 220 pages
Mål 181 x 252 x 19
ISBN-13 / EAN-13 9780815397267