The Art of Strategy: Sun Tzu, Michael Porter, and Beyond (Bog, Hardback, Engelsk) af Hwy-Chang (Seoul National University) Moon
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The Art of Strategy: Sun Tzu, Michael Porter, and Beyond

(Bog, Hardback, Engelsk)
Forfatter: Hwy-Chang (Seoul National University) Moon
The Art of Strategy: Sun Tzu, Michael Porter, and Beyond
Forlag: Cambridge University Press

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Beskrivelse

In The Art of Strategy, Moon provides a novel and systematic integration of the two dominant strategy frameworks of the East and West: Sun Tzu's military strategy and Michael Porter's business strategy. This will appeal to scholars, students, practitioners and general readers with an interest in strategy.

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Alle detaljer

Forlag Cambridge University Press
Forfatter Hwy-Chang (Seoul National University) Moon
Type Bog
Format Hardback
Sprog Engelsk
Udgivelsesdato 09-08-2018
Første udgivelsesår 2018
Illustrationer Worked examples or Exercises; 7 Tables, black and white; 15 Halftones, black and white
Originalsprog United Kingdom
Sideantal 332
Indbinding Hardback
Forlag Cambridge University Press
Sideoplysninger 332 pages, Worked examples or Exercises; 7 Tables, black and white; 15 Halftones, black and white
Mål 161 x 236 x 17
ISBN-13 / EAN-13 9781108470308