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The Graphic Designer's Guide to Creative Marketing: Finding & Keeping Your Best Clients

(Bog, Paperback / softback, Engelsk)
Forfatter: Linda Cooper Bowen
The Graphic Designer's Guide to Creative Marketing: Finding & Keeping Your Best Clients
Forlag: John Wiley & Sons Inc

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Beskrivelse

The intangible and highly subjective nature of design services creates unique marketing challenges for the graphic designer. This user-friendly guide demonstrates how to tackle these challenges successfully, with complete step-by-step instructions for the development and execution of effective marketing plans and materials.

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Alle detaljer

Forlag John Wiley & Sons Inc
Forfatter Linda Cooper Bowen
Type Bog
Format Paperback / softback
Sprog Engelsk
Udgivelsesdato 22-03-1999
Første udgivelsesår 1999
Originalsprog United States
Sideantal 224
Indbinding Paperback / softback
Forlag John Wiley & Sons Inc
Sideoplysninger 224 pages
Mål 234 x 191 x 12
ISBN-13 / EAN-13 9780471293149