The Handbook of Personalized Persuasion: Theory and Application
(Bog, Hardback, Engelsk)
Forlag:
Taylor & Francis Ltd
- Type: Bog
- Format: Hardback
-
Sprog:
Engelsk
- ISBN-13: 9781032461953
- Se flere detaljer ▼
Beskrivelse
The Handbook of Personalized Persuasion provides the most comprehensive and state-of-the-art review of the expansive literature on personalized messaging in persuasion.
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Alle detaljer
| Forlag | Taylor & Francis Ltd |
| Type | Bog |
| Format | Hardback |
| Sprog | Engelsk |
| Udgivelsesdato | 19-02-2025 |
| Første udgivelsesår | 2025 |
| Serie | Routledge International Handbooks |
| Illustrationer | 6 Tables, black and white; 12 Line drawings, black and white; 1 Halftones, black and white; 13 Illustrations, black and white |
| Fagredaktør | Richard E. Petty, Andrew Luttrell, Jacob D. Teeny |
| Originalsprog | United Kingdom |
| Sideantal | 450 |
| Indbinding | Hardback |
| Forlag | Taylor & Francis Ltd |
| Sideoplysninger | 450 pages, 6 Tables, black and white; 12 Line drawings, black and white; 1 Halftones, black and whit |
| Mål | 160 x 236 x 32 |
| ISBN-13 / EAN-13 | 9781032461953 |