The Innovation Odyssey: Lessons from an Impossible Project (Bog, Hardback, Engelsk) af Christophe Midler

The Innovation Odyssey: Lessons from an Impossible Project

(Bog, Hardback, Engelsk)
Forfattere: Christophe Midler, Marc Alochet, Christophe De Charentenay

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Beskrivelse

This book tells the story of a project to develop a low-cost electric car, a goal previously considered impossible. An adventure in management and technical innovation, the project was a breakthrough in cultural innovation as it brought together French, Japanese, Indian, and Chinese organizations to deliver a car for the European market.

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Alle detaljer

Forlag Taylor & Francis Ltd
Forfattere Christophe Midler, Marc Alochet, Christophe De Charentenay
Type Bog
Format Hardback
Sprog Engelsk
Udgivelsesdato 21-04-2023
Første udgivelsesår 2023
Originalsprog United Kingdom
Sideantal 226
Indbinding Hardback
Forlag Taylor & Francis Ltd
Sideoplysninger 226 pages
Mål 239 x 163 x 18
ISBN-13 / EAN-13 9781032454306