The Reputation Playbook: A winning formula to help CEOs protect corporate reputation ... (Bog, Paperback / softback, Engelsk)
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The Reputation Playbook: A winning formula to help CEOs protect corporate reputation in the digital economy

(Bog, Paperback / softback, Engelsk)
Forfatter: Jennifer Janson
The Reputation Playbook: A winning formula to help CEOs protect corporate reputation in the digital economy
Forlag: Harriman House Publishing

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Beskrivelse

Why do some companies have a seemingly flawless reputation while others constantly fight a losing battle? Maybe you've always kept social media at arm's length, but the thought of a crisis unfolding online keeps you awake at night. This book offers an insightful examination of how social media affects corporate reputation-building.

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Alle detaljer

Forlag Harriman House Publishing
Forfatter Jennifer Janson
Type Bog
Format Paperback / softback
Sprog Engelsk
Udgivelsesdato 16-10-2014
Første udgivelsesår 2014
Illustrationer black & white illustrations
Originalsprog United Kingdom
Sideantal 238
Indbinding Paperback / softback
Forlag Harriman House Publishing
Sideoplysninger 238 pages, black & white illustrations
Mål 140 x 215 x 18
ISBN-13 / EAN-13 9780857193551