Forventes på lager: 24-06-2015
| Forlag | Taylor & Francis Ltd |
| Type | Bog |
| Format | Hardback |
| Sprog | Engelsk |
| Udgivelsesdato | 24-06-2015 |
| Første udgivelsesår | 2015 |
| Serie | Routledge Companions in Marketing, Advertising and Communication |
| Illustrationer | 11 Tables, black and white; 2 Line drawings, black and white; 4 Halftones, black and white; 6 Illustrations, black and white |
| Fagredaktør | Ahmad (Cardiff University Jamal, Lisa (Kedge Business School Penaloza, Michel (Concordia University Laroche |
| Originalsprog | United Kingdom |
| Sideantal | 362 |
| Indbinding | Hardback |
| Forlag | Taylor & Francis Ltd |
| Sideoplysninger | 362 pages, 11 Tables, black and white; 2 Line drawings, black and white; 4 Halftones, black and whit |
| Mål | 183 x 253 x 25 |
| ISBN-13 / EAN-13 | 9780415643634 |