The Social Media Communication Matrix: A New Direction in Public Relations (Bog, Paperback / softback, Engelsk)
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The Social Media Communication Matrix: A New Direction in Public Relations

(Bog, Paperback / softback, Engelsk)
Forfattere: Kenneth D. Plowman, Beki Winchel
The Social Media Communication Matrix: A New Direction in Public Relations
Forlag: Business Expert Press

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Beskrivelse

Sophisticated problem solving in strategic communication or public relations (PR) is done through planning, strategic communication planning. The focus of this book is to meld current trends in social media to strategic communications planning in the field of PR.

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Alle detaljer

Forlag Business Expert Press
Forfattere Kenneth D. Plowman, Beki Winchel
Type Bog
Format Paperback / softback
Sprog Engelsk
Udgivelsesdato 30-09-2015
Første udgivelsesår 2015
Serie ISSN
Originalsprog United States
Sideantal 150
Indbinding Paperback / softback
Forlag Business Expert Press
Sideoplysninger 150 pages
Mål 228 x 152 x 11
ISBN-13 / EAN-13 9781606497920