Trustworthy Online Controlled Experiments: A Practical Guide to A/B Testing (Bog, Paperback / softback, Engelsk) af Ron Kohavi
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Trustworthy Online Controlled Experiments: A Practical Guide to A/B Testing

(Bog, Paperback / softback, Engelsk)
Forfattere: Ron Kohavi, Diane Tang, Ya Xu
Trustworthy Online Controlled Experiments: A Practical Guide to A/B Testing
Forlag: Cambridge University Press

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Beskrivelse

Getting numbers is easy; getting trustworthy numbers is hard. From experimentation leaders at Amazon, Google, LinkedIn, and Microsoft, this guide to accelerating innovation using A/B tests includes practical examples, pitfalls, and advice for students and industry professionals, plus deeper dives into advanced topics for experienced practitioners.

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Alle detaljer

Forlag Cambridge University Press
Forfattere Ron Kohavi, Diane Tang, Ya Xu
Type Bog
Format Paperback / softback
Sprog Engelsk
Udgivelsesdato 02-04-2020
Første udgivelsesår 2020
Illustrationer Worked examples or Exercises; 21 Line drawings, black and white
Originalsprog United Kingdom
Sideantal 288
Indbinding Paperback / softback
Forlag Cambridge University Press
Sideoplysninger 288 pages, Worked examples or Exercises; 21 Line drawings, black and white
Mål 152 x 226 x 19
ISBN-13 / EAN-13 9781108724265