Understanding Consumer Financial Behavior: Money Management in an Age of Financial Il... (Bog, Paperback / softback, Engelsk)

Understanding Consumer Financial Behavior: Money Management in an Age of Financial Illiteracy

(Bog, Paperback / softback, Engelsk)
Forfatter: W. Fred van Raaij



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Beskrivelse

Government policies, marketing campaigns of banks, insurance companies, and other financial institutions, and consumers' protective actions all depend on assumptions about consumer financial behavior. Understanding Consumer Financial Behavior provides a systemic economic and behavioral approach to the way people handle their finances.

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Forlag Palgrave Macmillan
Forfatter W. Fred van Raaij
Type Bog
Format Paperback / softback
Sprog Engelsk
Udgave 2016 ed.
Udgivelsesdato 28-06-2016
Første udgivelsesår 2016
Illustrationer XVI, 285 p.
Originalsprog United Kingdom
Sideantal 285
Indbinding Paperback / softback
Forlag Palgrave Macmillan
Sideoplysninger 285 pages, XVI, 285 p.
Mål 210 x 148
ISBN-13 / EAN-13 9781349713431