Understanding Public Relations: Theory, Culture and Society (Bog, Hardback, Engelsk) af Lee Edwards

Understanding Public Relations: Theory, Culture and Society

(Bog, Hardback, Engelsk)
Forfatter: Lee Edwards

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Beskrivelse

This text introduces a socio-cultural approach to public relations as a way of analysing the growing importance of public relations in its social, cultural and political contexts and brings theory to life with a range of case studies, including YouTube vlogging, the global fair trade movement and the 2016 EU referendum in the UK.

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Alle detaljer

Forlag SAGE Publications Ltd
Forfatter Lee Edwards
Type Bog
Format Hardback
Sprog Engelsk
Udgivelsesdato 01-05-2018
Første udgivelsesår 2018
Originalsprog United Kingdom
Sideantal 288
Indbinding Hardback
Forlag SAGE Publications Ltd
Sideoplysninger 288 pages
Mål 177 x 248 x 23
ISBN-13 / EAN-13 9781473913097