Winning with Customers: A Playbook for B2B
(Bog, Hardback, Engelsk)
Forlag:
John Wiley & Sons Inc
- Type: Bog
- Format: Hardback
-
Sprog:
Engelsk
- ISBN-13: 9780470547991
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Beskrivelse
* Customer Value Creation (CVC) provides an understanding of how leading Business to Business (B2B) companies use deep customer understanding to reduce their cost of serving customers and increase revenues- all leading to profit growth.
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Alle detaljer
| Forlag | John Wiley & Sons Inc |
| Forfattere | D. Keith Pigues, Jerry D. Alderman |
| Type | Bog |
| Format | Hardback |
| Sprog | Engelsk |
| Udgivelsesdato | 17-09-2010 |
| Første udgivelsesår | 2010 |
| Originalsprog | United States |
| Sideantal | 496 |
| Indbinding | Hardback |
| Forlag | John Wiley & Sons Inc |
| Sideoplysninger | 496 pages |
| Mål | 229 x 160 x 33 |
| ISBN-13 / EAN-13 | 9780470547991 |