A Very Short, Fairly Interesting and Reasonably Cheap Book about Brand Management (Bog, Paperback / softback, Engelsk)
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A Very Short, Fairly Interesting and Reasonably Cheap Book about Brand Management

(Bog, Paperback / softback, Engelsk)
Forfattere: Michael Beverland, Pinar Cankurtaran
A Very Short, Fairly Interesting and Reasonably Cheap Book about Brand Management
Forlag: SAGE Publications Ltd

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Explore the controversies and debates, leading thinkers and enduring challenges in brand management with this accessible introduction.

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Alle detaljer

Forlag SAGE Publications Ltd
Forfattere Michael Beverland, Pinar Cankurtaran
Type Bog
Format Paperback / softback
Sprog Engelsk
Udgivelsesdato 12-02-2025
Første udgivelsesår 2025
Serie Very Short, Fairly Interesting & Cheap Books
Originalsprog United Kingdom
Sideantal 152
Indbinding Paperback / softback
Forlag SAGE Publications Ltd
Sideoplysninger 152 pages
Mål 198 x 129
ISBN-13 / EAN-13 9781529795165