Advances in National Brand and Private Label Marketing: Eighth International Conferen... (Bog, Hardback, Engelsk)

Advances in National Brand and Private Label Marketing: Eighth International Conference, 2021

(Bog, Hardback, Engelsk)



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This proceedings volume highlights the latest research presented at the 8th International Conference on Research on National Brand & Private Label Marketing (NB&PL2021).

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Forlag Springer Nature Switzerland AG
Type Bog
Format Hardback
Sprog Engelsk
Udgave 2021 ed.
Udgivelsesdato 17-05-2021
Første udgivelsesår 2021
Serie Springer Proceedings in Business and Economics
Illustrationer 12 Illustrations, color; 9 Illustrations, black and white; XI, 132 p. 21 illus., 12 illus. in color.
Fagredaktør Francisco J. Martinez-Lopez, Juan Carlos Gazquez-Abad
Originalsprog Switzerland
Sideantal 132
Indbinding Hardback
Forlag Springer Nature Switzerland AG
Sideoplysninger 132 pages, 12 Illustrations, color; 9 Illustrations, black and white; XI, 132 p. 21 illus., 12 illus
Mål 235 x 155
ISBN-13 / EAN-13 9783030769345