Advertising in Developing and Emerging Countries: The Economic, Political and Social Context
(Bog, Paperback / softback, Engelsk)
Forlag:
Taylor & Francis Ltd
- Type: Bog
- Format: Paperback / softback
-
Sprog:
Engelsk
- ISBN-13: 9781032921365
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Beskrivelse
Advertising in Developing and Emerging Countries offers an in-depth analysis of advertising in developing and emerging economies, as they join the global economy and seek to improve the socio-economic condition of their citizens. It illustrates the challenges and opportunities for advertising in these countries, and explores their critical relation
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| Forlag | Taylor & Francis Ltd |
| Type | Bog |
| Format | Paperback / softback |
| Sprog | Engelsk |
| Udgivelsesdato | 14-10-2024 |
| Første udgivelsesår | 2024 |
| Fagredaktør | Emmanuel C. Alozie |
| Originalsprog | United Kingdom |
| Sideantal | 346 |
| Indbinding | Paperback / softback |
| Forlag | Taylor & Francis Ltd |
| Sideoplysninger | 346 pages |
| Mål | 246 x 174 |
| ISBN-13 / EAN-13 | 9781032921365 |