Alternate Reality Games: Promotion and Participatory Culture (Bog, Hardback, Engelsk) af Stephanie Janes
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Alternate Reality Games: Promotion and Participatory Culture

(Bog, Hardback, Engelsk)
Forfatter: Stephanie Janes
Alternate Reality Games: Promotion and Participatory Culture
Forlag: Taylor & Francis Inc

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Beskrivelse

Using textual analysis, interviews with game designers, audience surveys and close analysis of player forum discussion, this book examines the unique nature of the producer/consumer relationship within promotional Alternate Reality Games (ARGs).

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Alle detaljer

Forlag Taylor & Francis Inc
Forfatter Stephanie Janes
Type Bog
Format Hardback
Sprog Engelsk
Udgivelsesdato 13-08-2019
Første udgivelsesår 2019
Serie Routledge Critical Advertising Studies
Illustrationer 2 Halftones, black and white; 2 Illustrations, black and white
Originalsprog United States
Sideantal 134
Indbinding Hardback
Forlag Taylor & Francis Inc
Sideoplysninger 134 pages, 2 Halftones, black and white; 2 Illustrations, black and white
Mål 223 x 144 x 15
ISBN-13 / EAN-13 9780815386803