Authorship as Promotional Discourse in the Screen Industries: Selling Genius (Bog, Paperback / softback, Engelsk) af Leora Hadas

Authorship as Promotional Discourse in the Screen Industries: Selling Genius

(Bog, Paperback / softback, Engelsk)
Forfatter: Leora Hadas

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Beskrivelse

This book discusses the use of authorship discourses and author figures in the promotion and marketing of media content, dealing with the U.S. mainstream media, including franchise film, network television, and triple-A video games.

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Alle detaljer

Forlag Taylor & Francis Ltd
Forfatter Leora Hadas
Type Bog
Format Paperback / softback
Sprog Engelsk
Udgivelsesdato 01-08-2022
Første udgivelsesår 2022
Serie Routledge Studies in Media and Cultural Industries
Illustrationer 1 Tables, black and white; 1 Line drawings, black and white; 2 Illustrations, black and white
Originalsprog United Kingdom
Sideantal 196
Indbinding Paperback / softback
Forlag Taylor & Francis Ltd
Sideoplysninger 196 pages, 1 Tables, black and white; 1 Line drawings, black and white; 2 Illustrations, black and w
Mål 155 x 234 x 25
ISBN-13 / EAN-13 9780367504045