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IT-branchen
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The Ordinal Society (Bog, Hardback, Engelsk)Organizations now measure and rank nearly every aspect of our lives, using data to make predictions about our purchasing power, tastes, and character. The Ordinal Society shows how... Læs mere
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Strategic Content Marketing: Creating Effective Content in Practice (Bog, Paperback / softback, Engelsk)Strategic Content Marketing offers a comprehensive guide to plan, create, implement and analyse an effective content marketing strategy in practice.
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Strategic Content Marketing: Creating Effective Content in Practice (Bog, Hardback, Engelsk)Strategic Content Marketing offers a comprehensive guide to plan, create, implement and analyse an effective content marketing strategy in practice.
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Hacker Culture A to Z: A Fun Guide to the People, Ideas, and Gadgets That Made the Tech World (Bog, Paperback / softback, Engelsk)This fun reference introduces you to key people and companies, fundamental ideas, and milestone films, games, and... Læs mere
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Workplace Culture in Mass Communication Industries (Bog, Hardback, Engelsk)With a particular focus on office culture, the book concentrates on analysing the position and experiences of women working across communication... Læs mere
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Telenovelas and Transformation: Saving Brazil’s Television Industry (Bog, Paperback / softback, Engelsk)This book investigates how telenovelas may be the key to the future of Brazilian television and how this content can survive in an interconnected media landscape.
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Invisible Labour: Support Service Workers in India’s Information Technology Industry (Bog, Paperback / softback, Engelsk)This book investigates the life, working conditions, and urban experiences of support-service workers, such as janitors, security guards, culinary workers and carpool drivers in the Information Technology (IT) sector of India.
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Leveraged Marketing Communications: The Importance of Studying the Transfer of Object-to-Brand Associations (Bog, Paperback / softback, Engelsk)This book examines the association between brands and entities, ideas, and contexts and combines theory and practice to offer new perspectives to help academics, practitioners, and policymakers better understand and apply LMC research.
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Reporting Global while being Local: Local Producers of News for Distant Audiences (Bog, Paperback / softback, Engelsk)International news has long been studied and understood as produced by outsiders – foreign correspondents working in... Læs mere
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What IS News? (Bog, Paperback / softback, Engelsk)This volume explores contemporary understandings of "news values" and the "fake news" phenomena and collects together important new theory-building research that sheds light on implications of compromised news products and the ways it shapes perceptions.
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The Dynamics of the Innovation Divide between China and Europe: National and Regional Dimensions (Bog, Paperback / softback, Engelsk)This book examines the problem of the innovation divide in the world economy, and convergence in innovation performance between leaders and followers, analysed through the prism of Chinese experiences, and explored from an EU perspective.
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The Routledge Handbook of Smart Technologies: An Economic and Social Perspective (Bog, Paperback / softback, Engelsk)The handbook discusses smart technologies, covering a broad range of technological trends such as artificial intelligence,... Læs mere
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