Bemærk: Kan leveres før jul.
Forventes på lager: 11-12-2025
Introducing students to core brand concepts of belief system, growth, strategy, and social impact, this book provides a strategic framework for creating, refining, and sustaining responsible, believable brands.
| Forlag | Bloomsbury Publishing PLC |
| Forfattere | Allison J. (University of Minnesota Hubbard School of Journalism and Mass Communication Steinke, Haseon (University of Minnesota Hubbard School of Journalism and Mass Communication Park |
| Type | Bog |
| Format | Hardback |
| Sprog | Engelsk |
| Udgivelsesdato | 11-12-2025 |
| Første udgivelsesår | 2025 |
| Illustrationer | 31 b/w illustrations; 2 tables |
| Originalsprog | United States |
| Sideantal | 352 |
| Indbinding | Hardback |
| Forlag | Bloomsbury Publishing Plc |
| Sideoplysninger | 352 pages, 31 b/w illustrations; 2 tables |
| Mål | 229 x 152 |
| ISBN-13 / EAN-13 | 9781538195192 |