Breaking Through, 2nd Edition: Implementing Disruptive Customer Centricity
(Bog, Paperback / softback, Engelsk)
Forlag:
Palgrave Macmillan
- Type: Bog
- Format: Paperback / softback
-
Sprog:
Engelsk
- ISBN-13: 9781349484195
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Beskrivelse
With updates on digital opportunities, social media, emerging markets (including Africa), and the social as well as financial impacts of customer centricity , this book successfully blends strategy with implementation and also features a range of innovative new and traditional business examples from across the globe.
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Alle detaljer
| Forlag | Palgrave Macmillan |
| Forfatter | S. Vandermerwe |
| Type | Bog |
| Format | Paperback / softback |
| Sprog | Engelsk |
| Udgave | 1st ed. 2014 |
| Udgivelsesdato | 01-01-2014 |
| Første udgivelsesår | 2014 |
| Illustrationer | XVII, 292 p. |
| Originalsprog | United Kingdom |
| Sideantal | 292 |
| Indbinding | Paperback / softback |
| Forlag | Palgrave Macmillan |
| Sideoplysninger | 292 pages, XVII, 292 p. |
| Mål | 235 x 155 |
| ISBN-13 / EAN-13 | 9781349484195 |