Concise Encyclopedia of Advertising (Bog, Paperback / softback, Engelsk)

Concise Encyclopedia of Advertising

(Bog, Paperback / softback, Engelsk)
Forfattere: Robert E (Southeastern Oklahoma State University Stevens, David L Loudon, Kenneth E. (University of Louisiana at Monroe Clow, Donald Baack

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Covers all terms and examines all aspects of advertising. Laid out in an easy to use alphabetical format which allows you to effortlessly access and understand the information.

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Forlag Taylor & Francis Inc
Forfattere Robert E (Southeastern Oklahoma State University Stevens, David L Loudon, Kenneth E. (University of Louisiana at Monroe Clow, Donald Baack
Type Bog
Format Paperback / softback
Sprog Engelsk
Udgivelsesdato 29-03-2005
Første udgivelsesår 2005
Originalsprog United States
Sideantal 228
Indbinding Paperback / softback
Forlag Taylor & Francis Inc
Sideoplysninger 228 pages
Mål 216 x 156
ISBN-13 / EAN-13 9780789022110