Consumer Culture Theory in Asia: History and Contemporary Issues

(Bog, Hardback, Engelsk)

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Beskrivelse

We live in times of increasing world uncertainty. Consumer culture in Asia has embodied such precariousness, with their unprecedented states of both prosperity and vulnerability. Works in this volume examine the consumer cultures that exist in today’s precarious Asia. They do this through culturally oriented, critical consumer research.

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Alle detaljer

Forlag Taylor & Francis Ltd
Type Bog
Format Hardback
Sprog Engelsk
Udgivelsesdato 07-01-2022
Første udgivelsesår 2022
Serie Routledge Frontiers in the Development of International Business, Management and Marketing
Illustrationer 4 Tables, black and white; 1 Line drawings, black and white; 14 Halftones, black and white; 15 Illustrations, black and white
Fagredaktør Yuko (Long Island University Minowa, Russell Belk
Originalsprog United Kingdom
Sideantal 274
Indbinding Hardback
Forlag Taylor & Francis Ltd
Sideoplysninger 274 pages, 4 Tables, black and white; 1 Line drawings, black and white; 14 Halftones, black and whit
Mål 229 x 152
ISBN-13 / EAN-13 9780367629496