Consumer Research: Postcards From the Edge
(Bog, Hardback, Engelsk)
Forlag:
Taylor & Francis Ltd
- Type: Bog
- Format: Hardback
-
Sprog:
Engelsk
- ISBN-13: 9780415156844
- Se flere detaljer ▼
Beskrivelse
This book is a collection of cutting-edge essays by leading exponents of consumer research from Europe and America. Topics covered include: marketing in cyberspace, poststructuralism in marketing, semiotics and marketing and much more.
Læsernes anmeldelser (0)
Alle detaljer
| Forlag | Taylor & Francis Ltd |
| Type | Bog |
| Format | Hardback |
| Sprog | Engelsk |
| Udgivelsesdato | 18-12-1997 |
| Første udgivelsesår | 1997 |
| Fagredaktør | Stephen Brown, Darach Turley |
| Originalsprog | United Kingdom |
| Sideantal | 428 |
| Indbinding | Hardback |
| Forlag | Taylor & Francis Ltd |
| Sideoplysninger | 428 pages |
| Mål | 234 x 156 |
| ISBN-13 / EAN-13 | 9780415156844 |