Crisis Communication: Practical PR Strategies for Reputation Management & Company Sur... (Bog, Hardback, Engelsk)

Crisis Communication: Practical PR Strategies for Reputation Management & Company Survival

(Bog, Hardback, Engelsk)
Forfatter: Peter Anthonissen



Forlag: Kogan Page Ltd

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Beskrivelse

Crisis Communication advises organisations how to limit the damage of crises effectively by acting quicly and positively. Moreover, it explains how to turn a crisis into an opportunity and protect your corporate reputation by using PR strategies to communicate efficiently.

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Alle detaljer

Forlag Kogan Page Ltd
Forfatter Peter Anthonissen
Type Bog
Format Hardback
Sprog Engelsk
Udgivelsesdato 03-09-2008
Første udgivelsesår 2008
Originalsprog United Kingdom
Sideantal 240
Indbinding Hardback
Forlag Kogan Page Ltd
Sideoplysninger 240 pages
Mål 237 x 165 x 20
ISBN-13 / EAN-13 9780749454005