Customer's New Voice: Extreme Relevancy and Experience through Volunteered Customer Information

(Bog, Hardback, Engelsk)
Forfatter: John S. McKean

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Beskrivelse

Find out how to reap the benefits of motivating and engaging the new, direct customer voice The Customer's New Voice shows businesses how to motivate and transform directly volunteered consumer knowledge into profitable insights, enabling a new echelon of marketing relevancy, customer experience, and personalization.

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Forlag John Wiley & Sons Inc
Forfatter John S. McKean
Type Bog
Format Hardback
Sprog Engelsk
Udgivelsesdato 14-11-2014
Første udgivelsesår 2014
Originalsprog United States
Sideantal 352
Indbinding Hardback
Forlag John Wiley & Sons Inc
Sideoplysninger 352 pages
Mål 236 x 158 x 29
ISBN-13 / EAN-13 9781119002321