Forventes på lager: 23-01-2020
In this latest edition of her classic text, Lisa Spiller takes an insightful, in-depth look at contemporary marketing concepts, tactics, and techniques and the dynamic innovations that continue to drive and shape this multi-faceted, multi-dimensional field.
| Forlag | SAGE Publications Ltd |
| Forfatter | Lisa Spiller |
| Type | Bog |
| Format | Hardback |
| Sprog | Engelsk |
| Udgave | 5 Revised edition |
| Udgivelsesdato | 23-01-2020 |
| Første udgivelsesår | 2020 |
| Originalsprog | United Kingdom |
| Sideantal | 784 |
| Indbinding | Hardback |
| Forlag | SAGE Publications Ltd |
| Sideoplysninger | 784 pages |
| Mål | 249 x 195 x 49 |
| ISBN-13 / EAN-13 | 9781529708189 |