Environmental Strategic Communication: Advocacy, Persuasion, and Public Relations (Bog, Paperback / softback, Engelsk)
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Environmental Strategic Communication: Advocacy, Persuasion, and Public Relations

(Bog, Paperback / softback, Engelsk)
Forfatter: Derek Moscato
Environmental Strategic Communication: Advocacy, Persuasion, and Public Relations
Forlag: Bloomsbury Publishing PLC

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Beskrivelse

This socially conscious text introduces students to success stories and effective strategies in environmental public relations, marketing, and advertising. Discussions cover green op-ed writing, eco feature writing, publicity tactics including news releases, the art of interviewing for television and video, and social media acumen.

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Alle detaljer

Forlag Bloomsbury Publishing PLC
Forfatter Derek Moscato
Type Bog
Format Paperback / softback
Sprog Engelsk
Udgivelsesdato 15-12-2023
Første udgivelsesår 2023
Illustrationer 1 b/w illustration; 45 b/w photos; 4 tables
Originalsprog United States
Sideantal 256
Indbinding Paperback / softback
Forlag Bloomsbury Publishing Plc
Sideoplysninger 256 pages, 1 b/w illustration; 45 b/w photos; 4 tables
Mål 228 x 151 x 16
ISBN-13 / EAN-13 9781538152294